Priority Dent Repair
Priority Dent Repair requested a new responsive website that would contain modern design features delivered using the latest web technologies; and effectively showcase the company’s core value propositions and service offerings.
- Perform clean-up on an existing logo file and develop full a logo file package;
- Design and development of the full Priority Dent Repair website;
- Provide hosting and routine maintenance and support services for the website.
Priority Dent Repair came to us with an existing brand and the desire to develop a cutting-edge website that would serve as an effective communications piece for the business. We started the process by taking an existing vector version of the logo and cleaning it up. We cleaned up the logo icon and created an infinitely scalable vector format of the logo as well as all the color variations Priority Dent Repair might ever need. The final branding package contained all of the file formats the business would need to produce subsequent marketing collateral for any medium.
The client requested a red, white and blue color scheme to support the existing brand and a sister brand. Priority Dent Repair’s services are provided primarily to domestically to car dealerships, so using the colors from the U.S. flag could also be supported as making sense for the targeted market.
The website would be heavily visual with minimal copy as Priority Dent Repair’s business model is predominantly based on dedicated personal service with car dealerships. We created a single-page design with an easy-to-navigate information hierarchy and anchor links to navigate to the different sections of the web page. The Services section of the website provides an at-a-glance view of the auto re-conditioning services Priority Dent Repair’s provides, and the Gallery section is a visual portfolio of Priority Dent Repair’s work.
The website was built on our proprietary Blue Core CMS™ content management system, thereby substantially reducing costs and simplifying the process for performing routine maintenance and updates.
- Responsive Design
- Sticky Navigation
- Parallax Scrolling
- Informational Pages
- Photo Albums
- Blue Core CMS™
- jQuery 2.x
- Bootstrap 3.x
- HTML 5
- CSS 3
- Adobe Photoshop CC
- Adobe Illustrator CC
Built-In Website Features
We design and clean-up logo files. Our branding packages for logos include vector files (AI, EPS and PDF file formats), bitmap files (JPEG and PNG file formats), fonts, all color variations and a logo style guide for your brand.
Routine Website Maintenance and Updates
We provide ongoing website maintenance and updates as well as support services.