Dental Care of Yucaipa
Dental Care of Yucaipa needed an online information hub to accomplish what we defined as three main objectives:
- Develop an online presence that reaches a local target market. The nature of his professional service industry requires that his business communicate effectively with audiences within reasonable proximity of his business location.
- Establish Dr. Tudose’s credentials and qualifications as a dental healthcare provider.
- Promote Dr. Tudose’s value propositions and the full scope of service offerings at his practice.
In order to support the first objective, we executed good on-site search engine optimization practices that would help with search engine page results (SERPS) for relevant long-tail keywords. For example, “/our-services/yucaipa-dentist-teeth-cleaning-and-exams.”
To accomplish the second and third objectives, and understanding that the average website visitor would be seeking information about services or contact information, it was clear that the primary focus should be to disseminate information clearly and concisely. The result was an easy-to-navigate information hierarchy to include the monthly specials, the full scope of service offerings, information about the doctor and how to contact and locate his office.
With respect to the website design, a static image rotator (which selects one random image from a pool of available images to display to the end-user every time the page is loaded in a browser) that appears throughout every page of the website communicates (1) “healthy smiles” and (2) that services are provided to clients of all ages. The monochromatic green color scheme with gray accents elicit feelings of peace, growth and health. Grays elicit feelings of balance and calmness.
The website was built with Blue Core CMS™, which greatly simplifies and streamlines the process of performing routine maintenance and updates. We are proud to provide continuing service to Dr. Tudose and to help his practice promote its mission to bring healthy smiles to the City of Yucaipa!
- Responsive Design
- Informational Pages
- Blue Core CMS™
- jQuery 3.x
- Bootstrap 4.x
- HTML 5
- CSS 3
- Adobe Photoshop CC
Built-In Website Features
Routine Website Maintenance and Updates
We provide ongoing website maintenance and updates as well as support services.