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Bounce RateGoogle offers a free service named Google Analytics. This service records a large number of website metrics that give you insight into your website’s visitors. The summary statistics for example, show the total number of visitors to your website, the number of visitors per page, the average time each page is viewed and much more.
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Color Psychology Basics for Business Let’s talk about color and why it matters to you, the business owner. The use of color in your brand’s appearance (i.e. your logo and in all of your marketing and promotional collateral) has a tremendous impact on how people think and feel about your company.
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Federal CAN-SPAM Act of 2003The CAN-SPAM Act is a federal law established in 2003 that outlines the rules for commercial e-mail, describing specific and easy-to-follow requirements for commercial e-mail messages.
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Introduction to Internet Marketing Internet Marketing is an expression used to describe a variety of marketing tactics and initiatives engaged on the Internet, usually for purposes of driving traffic to a targeted website.
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Understanding Domain Names Websites are identified by a domain name. For example, “google.com” is a domain name, and it is used to identify Google’s website. Domain Names are Not Websites For those who may not understand the difference between a domain name and a website, you can consider a "non-technical" illustration: Domain names are similar to ordinary labels like the ones you apply to boxes in storage; or labels you may apply to file folders.
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